Lockdown has forced the lettings industry to ‘go digital’ but how can you prepare your business for lettings after lockdown? Adopting technology will enable you to digitally transform your current business processes. We may see lasting changes to consumer attitudes towards physical distancing, meaning we are faced with imagining a lettings industry in which human contact is minimised. The Swipe platform provides that technology in the form of virtual tours. Virtual tours allows prospective tenants to view your properties no matter where they may be in the world. They don’t just ‘match up’ to a real life viewing but can also enhance it by including hotspots which are effectively selling points of the property i.e Includes a king size bed, smart TV etc. You may worry that virtual tours are an expense that won’t pay off, however virtual tours are a great tool to use for life after lockdown. Virtual tours are a good alternative when tenants are enquiring from overseas or perhaps when the property is being updated which makes viewings impossible.
